Eurospan Sales, Marketing and Distribution for Academic and Professional Publishers

University Presses

 

Eurospan’s University Press marketing division comprises university presses from the USA and Canada, Africa, Asia and Australasia. Taken together these publish in excess of 2,000 new book titles each year. Amongst the many monographs and specialist scholarly works can be found a strong selection of general interest “trade” titles as well as titles with a regional focus specific to each Press’s respective state or region. Core subjects range from literary studies and poetry to cultural studies, sociology, philosophy, politics, music and performing arts.

By association with Eurospan, each press is able to transfer the following costs:

MARKETING

  • Costs associated with developing an annual marketing strategy
  • New Title Announcements (NTAs) on all key titles
  • Production of publisher-branded leaflets and catalogues
  • All mail costs (postage/envelopes/enclosing)
  • Monthly e-alerts by subject and by title
  • Branded advertising as appropriate
  • Review copy dispatches, in particular to the TLS and London Review of Books
  • Academic conference displays
  • The cost of inclusion of relevant titles in Eurospan subject catalogues (approx 20 catalogues each year)

SALES

  • Key account management (wholesalers, library suppliers and bookstores)
  • Bookstore representation
  • All commission/fees
  • Presentation of new titles at seasonal sales conferences
  • Participation in the Amazon Advantage programme (amazon.co.uk)
  • Inspection copy programme for titles with text potential
  • Participation at key Book Fairs (e.g. Tehran Book Fair)
  • Registration of all titles within the Nielson Bookdata and PubEasy bibliographic systems
  • Inclusion of all active titles in Eurospan’s online bookstore

DISTRIBUTION

  • Sea and air freight into the UK
  • Stock insurance and all disbursements
  • Warehousing, inventory control and maintenance
  • Costs associated with the establishment of local pricing and bookseller account set up (discounts, credit period, etc)
  • Order processing and customer services
  • Postage and packing on customer orders
  • Cost of bookseller/wholesaler discount
  • Sales reporting by title and, if required, by region/customer
  • Credit management and control/cash collection
  • Bad debts

In addition, each press is assigned to the Eurospan Marketing Manager dedicated to our University Press group. Regular contact between publisher and Eurospan is encouraged, including feedback on sales and marketing activities completed. For North American presses there is also the opportunity to meet with a Eurospan representative at the Association of University Presses annual convention.

All of the above functions, to include many more of lesser significance that are not mentioned here, are paid for by Eurospan, not the university press. There are no additional fees and no hidden charges.

Including:

  • USA & CANADA
  • Catholic University of America Press
  • Northwestern University Press
  • Penn State University Press
  • Rutgers University Press
  • Syracuse University Press
  • University of British Columbia Press
  • University of Georgia Press, The
  • University of Hawai'i Press
  • University of Massachusetts Press
  • University of Michigan Press
  • University of North Carolina Press
  • University of Notre Dame Press
  • University of Virginia Press
  • University of Wisconsin Press
  • University Press of Florida
  • University Press of Kansas
  • -----------------------------------------------
  • AFRICA
  • UNISA Press
  • University of Kwa-Zulu Natal Press
  • Wits University Press
  • -----------------------------------------------
  • ASIA
  • Chinese University Press
  • NUS Press
  • -----------------------------------------------
  • AUSTRALASIA
  • Auckland University Press
  • NewSouth Publishing
  • -----------------------------------------------
  • THE CARIBBEAN
  • University of West Indies Press

 

Click images below to view or download recent promotional literature

Catholic University of America Press Religious Studies 2014 leaflet

The University of Michigan Press Music 2014 leaflet

Military & Maritime Studies 2014 leaflet

Northwestern University Press Philosophy 2014 leaflet